Why Focus on the Third Sale? I see this a lot. New entrepreneurs and side-hustle owners spend too much time trying to get new customers, and not enough time keeping the current ones. We call this focusing on the third sale. Like a smart restaurant owner, we know if we can get a customer to …
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Engineer a Successful Side-Hustle with This Simple, Valuable Framework An essential part of your side-hustle is building an email list that helps sell your product or service automatically, so you’ll have more time to work on growing your business. Sales and marketing can be very time-consuming. You want your email marketing to multiply your efforts, …
Read moreEngineer a Successful Side-Hustle with This Simple, Valuable Framework
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Train Your Email Subscribers to Buy Your Work Email marketing is the single, most-lucrative promotion channel for your side-hustle. Not only is email the most-valuable app in your pocket, but it’s the most-consistent. While you’ve got to pay-to-play with social media (and when you do pay you can’t access your entire audience), email is the …
Find the Hidden Money in Your Next Side-Hustle I don’t know about you, but if I’m about to invest the time it takes to start a new business (no matter how small), I want some assurance I’m on the right path. While there are no guarantees in any business venture, you can get a little …
